STONED & CO X SWAGANZ

STONED & CO X SWAGANZ

首度联名

马来西亚知名国潮品牌 《STONED &CO》 首度与 《SWAGANZ 》联名,设计了一系列命名为《永恒》主题的服装,此外还将以刺绣的元素呈现在6个SKU里,其中包括了3件T恤,1件衬衫,2条裤子。

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The First Collaboration 

For the first time, STONED &CO, a leading Malaysian fashion brand, has collaborated with SWAGANZ to create a collection titled "Timeless" and embroidered elements in six SKUs, including three T-shirts, a shirt and two pairs of trousers.

 

《永恒》代表了永远,长久,坚固的意思,这个联名系列我们选择《蓝色》作为主色,它代表着睿智、镇静,很重视人与人之间的信赖关系,此外蓝色也代表智慧,博大胸怀,永不言弃的精神。

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"Eternal" represents forever, long, solid meaning, this collab series we choose "BLUE" as the main colour, it represents wisdom, calm, attaches great importance to the trust relationship between people. 

2015-2022年 七年合作伙伴

品牌方和代理商的合作关系即将迈向第八周年,《SWAGANZ 》十分感激对于 《STONED & CO》主理人 ANDREW NGO一直以来给予深厚的信任与肯定,才能使双方的合作关系更为坚固。

在七年前,《SWAGANZ》 主理人 LUCAS 在开了霹雳首家潮牌服装店,在机缘巧合下认识了刚创立不久的品牌 《STONED & CO》,即使大众对这个品牌较为陌生,在 LUCAS  深入了解《STONED &CO》 的品牌特色和设计风格正是从本地的多元文化和艺术吸取灵感,并将当中的精华转化成自己的独特设计,带来团结、公平及和平等的正面价值观,便毅然选择拿下《STONED &CO》做为店面主推的国潮牌子。

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Seven-year partnership since 2015 

As the partnership between the brand and the Perak Authorized Dealer its eighth anniversary, SWAGANZ is grateful for the continued trust and recognition of Andrew Ngo, managing director of STONED & CO, to make the partnership even stronger.

Seven years ago, Lucas the founder of SWAGANZ, was introduced to STONED & CO by chance after opening the city's first fashion clothing store. Even though the brand is relatively new to the public, In Lucas 'in-depth understanding of  STONED &CO, the brand features and design style of STONED &CO draw inspiration from local diverse cultures and arts and transform the essence into its own unique designs, bringing positive values of unity, fairness and equality. "STONED &CO" was resolutely chosen as a popular brand in Malaysia.

疫情打破了原先计划

随着新冠疫情的到来,让我们不得把这个活动一度挪后,在MCO期间重新规划这个项目,让我们能有更宽裕的时间去把控好大大小小的细节,从开始构思,选色,衣服设计初稿,剪裁,包装,活动筹备,敲定活动内容,场地,货物等等,都经过了各部门反复的商讨进而做出调整,最终才有了这个系列的联名活动。

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The Pandemic 

With the arrival of the COVID-19 outbreak, reorganize the project during the MCO, can let us have more ample time to handle good, big and small details, from the beginning design, selection, clothes design draft, cutting, packaging, preparation, finalizing content, site, goods, etc. After repeated discussions and adjustments by various departments, this series of joint activities was finally launched.

 

 

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